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The Psychology of Robots
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It’s true, there’s a part of your clients’ brains that acts just like robots, but it would be a mistake to treat them like one. Here is what you need to know about robot psychology and how it might be impacting your sales:

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The Psychology of Robots

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References :

  • Daniel Kahneman, Thinking Fast and Slow
  • Iyengar and Lepper, 2000 – Johnson and Goldstein, 2003 – Schwartz, 2004
  • Worchel, Lee and Adewole (1975) – Tversky & Kahneman, 1991 – Cialdini, 1993
  • Tversky & Kahneman, 1991 – Cialdini, 1993 – Kirby and Herrnstein, 1995

Thank you for reading!

Philippe Aimé

by Philippe Aimé

Philippe is the CEO of Convertize. He created his first website in 1998 and has spent the past 20 years finding ways to make digital marketing more persuasive. He now heads a team of CRO consultants.

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Philippe is a web developer, digital marketer and conversion rate obsessive. He started Convertize back in 2008.

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