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March 2023

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CRO Experts Tips to boost your Conversion Rates

The Pancake Theory [Native Advertising]

by Philippe Aimé

January 31, 2016

native advertising

Reading Time: 3 minutes Pancake Theory and Native Advertising: How to make your native advertising campaigns profitable using Ligatus, Outbrain and Taboola. Inspired by Pancake Theory, we created T.U.B.E, a fully optimised process for native advertising. T.U.B.E 4 letters which means : Time User segments Behaviour Experiment T: Time – Sending the right message at the right time. U: […]

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native advertising
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16192 Coastal Highway,
Lewes, DE 19958
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