Convertize

January 2021

Main menu

  • Features 
    • A/B Testing Features & Plugins 
    • All FeaturesAll A/B Testing Features
    •   
    • Run Smarter Tests
    • Add To Your Pages
    • AutopilotSafer, hassle-free testing
    • PersonalizationCreate a personalized user experience
    • Smart EditorSimple drag-and-drop editing
    • Dynamic TextMatch your titles to your ads
    • Lightning ModeFaster A/B test loading speeds
    • GeolocationTarget your visitor’s location
    • Hybrid StatisticsSuper-fast statistics engine
    • Smart NotificationsCreate and test live notifications
  • Pricing
  • CRO Agency
  • Nudgify
    • Social Proof Notifications 
    • NudgifySocial Proof app for your website
    • Nudgify for ShopifySocial Proof app for your Shopify store
  • Resources
    • Free Tools & Resources 
    • Articles & Guides
    • Tools & Documentation
    • Convertize BlogExpert articles by our CRO team
    • DocumentationHow to use Convertize and run tests
    • What Is A/B TestingAn introduction to A/B testing
    • Significance CalculatorWhat your results mean
    • How To Do A/B TestingFrom beginner to A/B test expert
    • 250+ A/B Testing IdeasA/B testing ideas for any website
    • Conversion Rate OptimizationHow to optimize your website
  • Try for free
  • Login
    • Français

Category menu

  • Categories
  • A/B Testing
  • CRO
  • Psychology
  • Marketing
  • Case Studies
    • Français

Marketing

Web Marketing experts discuss the latest digital marketing research

Share on TwitterShare on FacebookShare on Linkedin

Top 3 Social Proof Apps in the Shopify App Store (2021)

Benjamin Ligier

by Benjamin Ligier

03 January 2021

Views: 18,558

Reading Time: 4 minutes In today’s e-commerce industry, it’s not enough to offer the best products or the cheapest deals. Driving traffic to your Shopify store is only half the battle – all that effort is wasted if you don’t convert your visitors into customers. Luckily, the Shopify App Store contains hundreds of Social Proof Apps to engage your visitors […]

Read more

The Best Shopify Plugins For eCommerce (2021)

Stephen Courtney

by Stephen Courtney

02 January 2021

Views: 8,752
best shopify apps

Reading Time: 8 minutes You’ve found your niche, built a brand and picked a theme… what next? Plugins can take your Shopify store to the next level by improving the user-experience or making your products irresistible. These are the best Shopify plugins for eCommerce sites in 2020. Every store needs great salespeople. They also need security, marketers and accountants. […]

Read more

best shopify apps

The 8 Best Email Marketing Automation Software Tools in 2021

Stephen Courtney

by Stephen Courtney

01 January 2021

Views: 9,267
email marketing automation software

Reading Time: 6 minutes As a Saas company, with user satisfaction as a priority, we have recently been looking for the Best Intercom alternatives. Part of our research was to compare the Best Email Marketing Automation Software to replace the “Messages” feature of Intercom, sending targeted and automated emails to our subscribers. Our first list contained 6 well-known Email Marketing Automation […]

Read more

email marketing automation software

Everything You Need to Know About Ecommerce Marketing in 2021

Stephen Courtney

by Stephen Courtney

01 January 2021

Views: 16,573

Reading Time: 22 minutes As it becomes increasingly difficult to make yourself visible online, eCommerce and digital marketing experts have to find new ways to communicate with customers. The Convertize eCommerce Marketing Guide analyses the major themes in digital marketing for 2021 and combines these with the latest consumer psychology research. Like traditional marketing, eCommerce marketing uses the internet to provide something of […]

Read more

10 Best Intercom Alternatives for Customer Messaging in 2021: Drift, Crisp…

Philippe Aimé

by Philippe Aimé

01 January 2021

Views: 66,665

Reading Time: 14 minutes At Convertize, we try to offer the best customer experience possible. Since the day we first launched our A/B testing tool, we have offered in-app support with Intercom. So, why did we look for Intercom alternatives in 2021? And why did we choose to combine a messaging app with email marketing automation software as the best […]

Read more

How To Use Web Notifications To Get More Revenue From Your Website

Aleksander Gora

by Aleksander Gora

01 January 2021

Views: 4,633
push notifications and persuasive web messages

Reading Time: 4 minutes This article shows you how to use web notifications to get more revenue from your website. It explains the difference between Social Proof notifications, Pop-ups and Push Notifications, and lists the best apps and plugins for each type. Incorporating web notifications into an eCommerce, retail or SaaS website can increase your conversion rate, making your PPC ads more profitable and increasing […]

Read more

push notifications and persuasive web messages

16 Best Apps To Boost Your Shopify Conversion Rate

Stephen Courtney

by Stephen Courtney

21 June 2020

Views: 33,194

Reading Time: 16 minutes Shopify offers store-owners a selection of over 3800 apps to boost their performance. Each of them claims to improve sales and help businesses grow, but not all of them work. So, how do you know what to avoid, and which apps will boost your Shopify conversion rate? This article shows you: Conversion rate statistics and […]

Read more

Professional Copywriting Tools For Freelancers and Agencies

Stephen Courtney

by Stephen Courtney

02 June 2020

Views: 15,980

Reading Time: 12 minutes Creating a persuasive message is the most important part of marketing, and copywriting tools can help you to plan, draft and deliver it more effectively. A good toolbox could save you time, enhance your content and help you scale your content marketing. This article shows you: The best tools for researching topics and developing tone […]

Read more

How To Build A Shopify Landing Page That Converts

Stephen Courtney

by Stephen Courtney

27 January 2020

Views: 27,609
shopify landing page

Reading Time: 10 minutes Driving traffic to your site is tough. Once you’ve got those hard-won clicks, you don’t want to waste them on the wrong page. This article shows you exactly how to build a Shopify landing page that customers will stick to.  In order to make the most of your traffic, it’s important that your landing pages […]

Read more

shopify landing page

4 Winning Tactics For Gamification Marketing

Philippe Aimé

by Philippe Aimé

25 July 2019

Views: 5,562
gamification in marketing

Reading Time: 7 minutes In a world dominated by brands and messaging, marketing heroes fight over a single prize: ATTENTION.  Gamification marketing uses story-telling and gameplay to engage consumers. Because games capture our attention in a way that commercial messages can’t, gamification can help you to WIN the attention war.  Building games into your website gives you a serious […]

Read more

gamification in marketing

3 Ways To BOOST Your Sales With FOMO Marketing (By CRO Experts)

Jochen Grünbeck

by Jochen Grünbeck

08 July 2019

Views: 7,430
marketing-fomo-thumbnail

Reading Time: 5 minutes In psychological terms, FOMO (Fear of Missing Out) describes the anxiety we feel when we are excluded from a social occasion, new experience or important event. Researchers have become more aware of the phenomenon following the introduction and spread of social media. However, the effect is not a modern invention; FOMO marketing has often been used […]

Read more

marketing-fomo-thumbnail

3 Big Reasons Why You Should Avoid Web Push Notifications

Benjamin Ligier

by Benjamin Ligier

02 July 2019

Views: 5,786
web push notifications alternatives

Reading Time: 4 minutes In a world of unwanted ads and messages, marketers are fighting to raise their voices above the noise. The latest technology pushing the boundaries of browser tolerance is Web Push Notifications, messages that display once a visitor has ended their session. Websites are required to gain a user’s consent for displaying push messages. However, acquiring […]

Read more

web push notifications alternatives

Use Website Notifications To Get More Sales And Sign-Ups

Stephen Courtney

by Stephen Courtney

28 May 2019

Views: 5,980
social

Reading Time: 5 minutes Instead of the familiar deluge of emails, pop-ups and display ads, new technology like website notifications has allowed marketers to deliver more personalised messages. Website notifications provide helpful information at key moments in the customer journey, pushing consumers towards the “buy” button. Internet users are flooded with information. Most of Google’s revenue is raised through advertising, and most of […]

Read more

social

An Ancient SEO Strategy: Optimise Like Cleopatra

Stephen Courtney

by Stephen Courtney

17 April 2019

Views: 6,137
seo strategy

Reading Time: 10 minutes Search Engine Optimization (SEO) allows you to make the most of your best marketing asset. It increases the visibility of your brand without any investment in advertising. A good SEO strategy can turn a URL dead-end into an unmissable feature of the internet landscape. To do this, you have to stop thinking of your site as […]

Read more

seo strategy

5 Tips for Writing Good Product Descriptions

Ronald Dod

by Ronald Dod

04 March 2019

Views: 14,084
product descriptions

Reading Time: 8 minutes Most online retailers put a significant amount of time into creating a website. Despite this, many of them put little thought into one of the most important parts: product descriptions. A bad product description on a beautiful website is like an unmarked box in the Harrods window display. How to Write a Good Product Description  Unfortunately, […]

Read more

product descriptions

Digital Marketing Experts and Their 5 Biggest Weaknesses

Stephen Courtney

by Stephen Courtney

10 February 2019

Views: 8,324
digital marketing experts

Reading Time: 7 minutes If you have ever been involved in digital marketing, you will have come across someone who describes themselves as a “marketing superhero.” These “experts” will confidently describe to you the most important trends for 2019, 2020 and beyond… Such confidence is remarkable, considering we work in an industry where everything changes every few months (or, […]

Read more

digital marketing experts

How to Optimize Adwords (Google Ads) Campaigns and Pay for Conversions Only

Stephen Courtney

by Stephen Courtney

11 January 2019

Views: 16,664

Reading Time: 6 minutes Advertising on a CPA (Cost Per Acquisition) basis means that you only pay for an ad when someone clicks on it and then completes a purchase. It is a form of pay-per-conversion advertising. Convertize has had access to this option since 8 August 2018. In fact, since that date, we have spent almost £450 000 (£430,380 […]

Read more

Price Optimization: How to Increase Sales with Psychological Pricing

Jochen Grünbeck

by Jochen Grünbeck

06 December 2018

Views: 5,387

Reading Time: 9 minutes Developing an efficient pricing strategy is essential to succeeding as a business. However, this involves far more than simply deciding how much your product costs. Price optimization is an essential part of your pricing strategy, and can make the difference between growth and stagnation. So, how do you arrange your products to highlight their value? […]

Read more

Transform Your Business With Machine Learning for Ecommerce [infographic]

Benjamin Ligier

by Benjamin Ligier

12 July 2018

Views: 8,356
machine learning for ecommerce

Reading Time: 4 minutes Machine learning allows us to predict future behaviour. One area of business that is already benefitting is eCommerce. Algorithmic predictions can be used to optimise your website and increase your conversion rates. This article can tell you everything you need to know about machine learning for eCommerce. What is Machine Learning? Machine Learning is a […]

Read more

machine learning for ecommerce

The Tough Life of an E-Commerce CEO and Tips to Make It Happier [Infographic]

Benjamin Ligier

by Benjamin Ligier

23 November 2017

Views: 2,469
E-commerce CEO

Reading Time: < 1 minute CEO’s are always busy people, they have to worry about so many things! We’ve researched the most common problems CEOs of E-commerce businesses face everyday. And in this infographic, given some simple tips on how these problems can be dealt with. Take a look! Share on TwitterShare on FacebookShare on Linkedin

Read more

E-commerce CEO
Most Read Articles
10 Best Intercom Alternatives for Customer Messaging in 2021: Drift, Crisp…
16 Best Apps To Boost Your Shopify Conversion Rate
shopify landing page
How To Build A Shopify Landing Page That Converts
Top 3 Social Proof Apps in the Shopify App Store (2021)
How to Optimize Adwords (Google Ads) Campaigns and Pay for Conversions Only

Resources

Resources
Neuromarketing Glossary: A dictionary of cognitive biases, behavioural effects and neuromarketing terms
The Complete A/B Testing Guide 2020
AB Test Significance

Ready to launch your first A/B test?

Try Convertize for FREE -
no credit card required

Try for FREE Book a Demo

Improve Customer Engagement and
Increase Your Revenue with AB Testing

Try our 14-day free trial - no credit card required

Try for FREE
Book a demo
logo

Convertize Limited
12 Hammersmith Grove
London, W6 7AP
United Kingdom

Try now for FREE

Company

  • About Us
  • Contact
  • Career
  • Press & Publicity
  • Terms & Conditions
  • Privacy Policy
  • GDPR Data Processing Agreement

Products

  • A/B Testing
  • CRO Agency
  • CRO Agency London
  • Nudge Notifications
  • Personalization
  • Plans & Pricing
  • AB Tasty Alternative
  • Google Optimize Alternative
  • Optimizely Alternative
  • VWO Alternative
  • Optimization Platform
  • Social Proof App

Resources

  • A/B Testing Ideas
  • CRO Experts Tips
  • Documentation
  • Examples
  • Help & Support
  • Nudgify Documentation
  • Video Tutorials

Made with in London

Made with in London, UK.