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How Could Graze optimise its conversions?
4.5 (90%) 2 votes

When chatting with a colleague about snacking, he recommended that I try Graze. They offer healthy snacks delivered to your door; thus, I decided to make a purchase in order to test it out!

As a Conversion Optimisation Consultant, I can’t help but take note of some of the homepage’s great features – but there are also some areas of improvement…

Join me on my user journey and discover some of the most relevant Tactics applied to this website.

Benjamin Ligier

by Benjamin Ligier

Benjamin is CRO Expert at Convertize, based in London. Passionate about design and webmarketing, he started out working in email marketing and then specialised in Conversion Rate Optimisation (CRO).


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