CRO Experts Tips to boost your Conversion Rates

Reading Time: 3 minutes Published on LinkedIn on June 25, 2016 Yesterday night I went to sleep at 3:30, not because I came back from The Ministry of Sound or from the White Horse, but because like many of my British neighbours, I wanted to know the BREXIT results. A few days before, my 8-year-old daughter asked me “Daddy, we will stay […]

Reading Time: 4 minutes Over the past 5 years A/B testing has become standard industry practice. According to a study recently conducted by Econsultancy, 67% of businesses use A/B testing to optimise their conversion rates. However, despite this, 90% of A/B testers say that they’re unsatisfied with the results! With this alarming statistic in mind, we decided to ask the question: does A/B […]

Reading Time: 2 minutes Digital consulting agencies Convertize and Optimizeo, both internet marketing specialists, have gone into partnership in order to increase their reach and influence. The two companies, who complement one another perfectly, have decided to share their knowledge and experience to enhance development, especially on an international scale. Their collaboration should allow a broader e-business approach with […]

Reading Time: 3 minutes Pancake Theory and Native Advertising: How to make your native advertising campaigns profitable using Ligatus, Outbrain and Taboola. Inspired by Pancake Theory, we created T.U.B.E, a fully optimised process for native advertising. T.U.B.E 4 letters which means : Time User segments Behaviour Experiment T: Time – Sending the right message at the right time. U: […]

Reading Time: 2 minutes Gîtes de France chooses Convertize to optimise its website 14 March 2016, London – Gîtes de France, a French and European leader in homestay tourism, has placed its trust in Convertize to help improve its website. The two companies are collaborating to increase the reservation rate and turnover of www.gites-de-france.com. Gîtes de France stands out […]

Reading Time: 2 minutes Why Convertize Refocused on Conversion Rate Optimisation London – Convertize refocuses its activities on conversion rate optimisation “We’ve been advising on conversion optimisation since our creation in 2008”, explains Philippe Aimé , CEO of Convertize. “As a leader in Email Marketing, our years of experience across numerous sectors and throughout Europe have allowed us to […]